Ep47 Brian Smith of Ugg Boots – Branding and Marketing for Speakers

Ep47 Brian Smith of Ugg Boots – Branding and Marketing for Speakers
In this episode Cindy and Jason welcome speaker, author and founder of Ugg Boots, Brian Smith. They discuss the importance of branding and marketing, why speaking is like being in a band, continuous improvements, and more. Brian also tells both heartwarming and funny stories about his early days as a speaker. Continuing with the footwear theme, Cindy and Jason give tips and advice on how to choose the shoes you will wear onstage. Brian Smith is the f...

Ep. 27: Sheryl Plouffe on Rocking Your Performance on Video, Plus How to Get Sponsorships

Ep. 27: Sheryl Plouffe on Rocking Your Performance on Video, Plus How to Get Sponsorships
Jason Reid welcomes a former long-time TV co-worker, Broadcaster, Coach and Video Consultant Sheryl Plouffe. Sheryl shares some of her years of TV performance wisdom with Cindy and Jason. They discuss speaking from the heart and the importance of knowing your message as opposed to knowing a script. Sheryl also talks about how to create videos to brand yourself as an expert and how to do it in an easy and authentic fashion. Cindy and Jason finish t...